With “keep an eye out!” we developed, planned, and realised one of the first prevention campaigns in Switzerland in the area of cybercrime for the city of Zurich. This was awarded the “Knight of Communication” by OFCOM.
The “keep an eye out!” campaign pointed out the danger of paedo-criminals in chat rooms. It was played on all channels and included posters, banners, TV spots and information material for students, parents and teachers. Presentations on the topic and information events were held. We are proud to have played a leading role in this pioneering project. The campaign subjects were so striking that the Museum für Gestaltung museum of design included them in its impressive permanent poster collection.